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Issue 1
A Name Recognition Study of Marketing Academics: Contrasting Journal Publication and Textbook Authorship
David L. Kurtz, Jennifer Christie and Scott Smith
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Case Study: Teaching an Electronic Course
Sandip C. Patel and Jane Huffman Hayes
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Extending Quality Assessment Beyond The Classroom: The Campus Computer Lab Scale
Ernest Bekkering and Brian Engelland
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Faculty Education: The Key to Gaining Acceptance of Cross-Functional Business Programs
Richard F. Anthony, Carol W. DeMoranville and Timothy W. Aurand
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Improving Group Collaboration and Student Teams’ Understanding of Responsibility Through a Three=Phased Classroom Assessment Technique
Steve Corbin
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