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JAME is published by the Marketing Management Association for the purpose of disseminating innovative, thought-provoking research that addresses current and emerging issues of interest to marketing educators. Topics include undergraduate, graduate, doctoral, and corporate education; delivery methods; learning methods; accreditation; scholarship; service; governance; and professional development. Studies conducted in single- and multi-national settings are welcome.


JAME is an open access publication of the Marketing Management Association, and is indexed with Cabell’s Directory of Publishing Opportunities in Marketing, ABDC Journal Quality List, Scopus, EBSCO and Google Scholar. The 2024 Journal Impact Factor: 1.143, the 5 year Impact Factor: 1.39, acceptance rate: 15%. 

Submit your work

Please consider submitting your high quality manuscript to JAME in accordance with the submission guidelines. After passing the editor's desk review, manuscripts are entered into the formal review process with two members of the JAME Editorial Review Board. All reviews are double-blind. Feedback from reviewers and the editor team determine acceptance for publication in JAME. Article copyrights are shared between the author(s) and the Journal for Advancement of Marketing Education. 

JAME Editor Shannon Cummins


Shannon Cummins, Ph.D.

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