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Teaching Innovation Award Competition

This annual competition is held concurrently with the MMA Fall Educators Conference to recognize outstanding innovators in marketing education. In this competition, innovation is defined as a single activity, exercise, project, assignment, method, or event, rather than an overall philosophy or strategy in marketing education. Entrants should ensure that their innovation submission has not been previously published in a journal or recognized as a winner or finalist in any other competition. Judges select three finalists based on their written submissions. Each of the three finalists makes a 15-minute presentation of their teaching innovation at the conference. The judges select the MMA Teaching Innovation Competition winner based on these presentations. The winning entry receives the MMA Teaching Innovation Competition Award and $1,000. The other two finalist entries each receive MMA Teaching Innovation Excellence Awards and $250. Other noteworthy entries may receive MMA Meritorious Teaching Innovation Awards. MMA recognizes all award winners at the Thursday conference awards lunch.

 

Please see the Call for Submissions for instructions and deadline information.

If you have any questions, please contact Adrienne Wallace, Competition Coordinator, at wallacad@gvsu.edu.

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Prior Winners of the Teaching Innovation Award

2026: Scott Cowley, Western Michigan University

2025: Cecilia Ruvalcaba, University of the Pacific & Jennifer Zarzosa, Wingate University

2024: Amy Watson, Valdosta State University & Jen Riley, Vanderbilt University

2023: Mary Martin, Fort Hays State University

2022: Brian Vander Schee, Indiana University & Rebecca VanMeter, Ball State University

2021: Peg Murphy, Columbia College, Chicago​

2019: Brooke Reavey, Dominican University

2018: Kai-Yu Wang, Brock University

2017: Elliott Manzon, University of Cincinnati

2016: Mark McConnell, University of Mount Union

2015: Scott Cowley, Arizona State University

2014: Katherine Jackson & Datha Damron-Martinez, Truman State University

2013: Vassilis Dalakas, California State University – San Marcos

2012: Ann Veeck, Western Michigan University

2011: Dawn Edmiston, St. Vincent College

©2026 Marketing Management Association

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