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Marketing Innovator Award

Each year at its Fall Educators’ Conference, MMA recognizes a marketing educator for their innovative contributions to the marketing discipline. Past winners of the Marketing Innovator Award include: 

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2024: Vicky Crittenden

2023: Debra Zahay

2022: Don Bacon

2021: Michael Brady

2020: Mark Houston

2019: Sandy Jap

2018: Paul Hensel

2017: Linda Ferrell

2016: Dawn Deeter-Schmelz

2015: Michael Solomon

2014: Mary Jo Bitner

2013: Don Schultz

2012: Peter Gordon

2011: Shelby Hunt

2010: Bill Pride

2009: Mike d’Amico

2008: David Kurtz

2007: Joe Hair

2006: Bob Lusch

2005: David Aaker

2004: Valerie Zeithaml

2003: Jagdish Sheth

2002: Phillip Kotler

2001: O.C. Ferrell

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