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Innovative Marketing Award Recipients

Each year at its Fall Educators’ Conference, MMA recognizes a marketing educator for their innovative contributions to the marketing discipline.  Past winners of the Innovative Marketing Award include: 

  • 2021:  Michael Brady

  • 2020:  Mark Houston

  • 2019:  Sandy Jap

  • 2018:  Paul Hensel

  • 2017:  Linda Ferrell

  • 2016:  Dawn Deeter-Schmelz

  • 2015:  Michael Solomon

  • 2014:  Mary Jo Bitner

  • 2013:  Don Schultz

  • 2012:  Peter Gordon

  • 2011:  Shelby Hunt

  • 2010:  Bill Pride

  • 2009:  Mike d’Amico

  • 2008:  David Kurtz

  • 2007:  Joe Hair

  • 2006:  Bob Lusch

  • 2005:  David Aaker

  • 2004:  Valerie Zeithaml

  • 2003:  Jagdish Sheth

  • 2002:  Phillip Kotler

  • 2001:  O.C. Ferrell

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