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Welcome to MMA

The Marketing Management Association is the leading coalition of marketing educators and scholars dedicated to advancing practical knowledge and skills in the classroom and in the marketing discipline.

Our Values

Building Relationships

Fostering Professional Development

Advancing Marketing & Pedagogical Research

 Creating an Inclusive Learning Community  

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“I am honored to serve as the President of the Marketing Management Association. MMA was the first academic conference I attended as a novice marketing instructor back in 2013. It gave me my first glimpse into marketing education and marketing research and from there I was hooked. I am a better marketing educator and researcher thanks to MMA. In addition, MMA has provided me opportunities to collaborate on research and to serve my discipline.”

-- Hannah Walters, MMA President

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