The Marketing Management Association

The MMA is the premier venue that welcomes practitioners and academics to share innovative marketing scholarship, practice and pedagogy during the Fall Educators’ Conference and Spring Virtual Conference. Our two annual conferences, two journals, and three competitions showcase cutting-edge insights, tools, and techniques for advancing knowledge and practice across the marketing discipline.

San Antonio- Fall Conference 2022
MMA Fall Educators’ Conference (in person)
MMA Spring Conference (virtual)

Teacher-Scholar Doc Student Competition
Master Teacher Competition

“It’s a privilege to serve in an organization that gives so much to all that contribute to its success. I credit MMA for assisting in every aspect of my academic career – scholarship, pedagogy, and service – because of the fantastic mentors, collaborators, and friends I have found through my involvement.”

Debbie DeLong
MMA President