Marketing Education: Perspectives of Highly Involved E-Business Practitioners
JoAnn K. Linrud and J. Holton Wilson
An Examination of Intrinsic and Extrinsic Motivational Factors That Affect Research Productivity of Marketing Academicians
David L. Kurtz, Jeremy Kees and Travis Tokar
ACT/SAT Scores and Academic Performance of Business Students: Are Marketing Majors Different?
Preveen Aggarwal, Rajiv Vaidyanathan and Linda Rochford
Your Teaching Reputation: A Little Bit of “Vegas” Goes a Long Way!
Melissa Moore and Robert Moore
Internet Utilization in the Marketing Strategy Class: Using Best Practices Websites
Marcelo Eduardo, J. Bryan Hayes, Rice P. York, Sharon Seay
Cublo: A Measure for Core Universal Business Learning Outcomes
Christopher D. Hopkins and Charles R. Duke
What to Consider Before Developing a Specialization (Track, Emphasis, or Center): Personal Selling as a Template
Dan C. Weilbaker