Innovative Marketing Award Recipients
Each year at its Fall Educators’ Conference, MMA recognizes a marketing educator for their innovative contributions to the marketing discipline. Past winners of the Innovative Marketing Award include:
- 2021: Michael Brady
- 2020: Mark Houston
- 2019: Sandy Jap
- 2018: Paul Hensel
- 2017: Linda Ferrell
- 2016: Dawn Deeter-Schmelz
- 2015: Michael Solomon
- 2014: Mary Jo Bitner
- 2013: Don Schultz
- 2012: Peter Gordon
- 2011: Shelby Hunt
- 2010: Bill Pride
- 2009: Mike d’Amico
- 2008: David Kurtz
- 2007: Joe Hair
- 2006: Bob Lusch
- 2005: David Aaker
- 2004: Valerie Zeithaml
- 2003: Jagdish Sheth
- 2002: Phillip Kotler
- 2001: O.C. Ferrell