MMA

Innovative Marketing Award Recipients

Each year at its Fall Educators’ Conference, MMA recognizes a marketing educator for their innovative contributions to the marketing discipline.  Past winners of the Innovative Marketing Award include:

  • 2021:  Michael Brady
  • 2020:  Mark Houston
  • 2019:  Sandy Jap
  • 2018:  Paul Hensel
  • 2017:  Linda Ferrell
  • 2016:  Dawn Deeter-Schmelz
  • 2015:  Michael Solomon
  • 2014:  Mary Jo Bitner
  • 2013:  Don Schultz
  • 2012:  Peter Gordon
  • 2011:  Shelby Hunt
  • 2010:  Bill Pride
  • 2009:  Mike d’Amico
  • 2008:  David Kurtz
  • 2007:  Joe Hair
  • 2006:  Bob Lusch
  • 2005:  David Aaker
  • 2004:  Valerie Zeithaml
  • 2003:  Jagdish Sheth
  • 2002:  Phillip Kotler
  • 2001:  O.C. Ferrell