How to Get Involved

The MMA actively encourages member participation and contributions in the following areas:

Participate in the Spring Conference:

Please consider submitting a paper or special session proposal, or serving as a discussant, session chair, or track chair at an upcoming MMA conference. Check out the “Conferences” section of our website for details related to the upcoming spring conference. We invite you to serve as a paper reviewer for the conference in the track of your choice. Click on the “Competitive Tracks” link in the “Spring Conference” section of the website for track chair contact information. You can also contact a track chair to volunteer to serve as a session chair or discussant.

Participate in the Fall Educators' Conference:

The focus of the Fall Educators' Conference, usually held on a Wednesday through Friday in September, is on teaching effectiveness. Participants are given the opportunity to submit a refereed paper for double-blind review. Two-page position papers and panel session proposals are also encouraged. We invite you to serve as a refereed paper reviewer or a session chair for the fall conference. Contact the fall conference program chair to volunteer. The Call for Papers includes the contact information for the conference program chair.

Submit an Article for Journal Consideration:

Members are encouraged to submit articles to the MMA’s scholarly publications, The Marketing Management Journal (MMJ) and the Journal for Advancement of Marketing Education (JAME). Check out the submission guidelines in the “Publications” portion of our website.

Contribute Newsletter Articles:

Marketing Insights is designed to be an informative, entertaining and useful resource in the demanding world of academia. Co-editors Deb Owens and Jeanetta Sims invite you to contribute articles sharing your ideas and inspirations related to classroom techniques, pedagogical developments, and scholarly advances in marketing.

Deb Owens, co-editor
University of Akron

Jeanetta Sims, co-editor
University of Central Oklahoma

Join the Publication Council, Editorial Review Board, or Board of Directors:

Use the “Contact Us” link to offer your services to the current MMA President, the Board of Directors, or as a member of the Publication Council or Editorial Review Board!

Be Creative!

If you have an alternate idea on how you can serve the MMA, or other suggestions for involving the membership, please contact the current MMA President, Executive Director, or any other MMA officer. We’d love to hear from you!