2010 Marketing Management Association (MMA)
Spring Conference
The Drake Hotel , Chicago IL
March 24 - 26 2010
It's time to think about submitting your articles and ideas and plan to register for the Marketing Management Association's 2010 Spring Conference to be held at the beautiful and historic Drake Hotel (www.thedrakehotel.com) on the Gold Coast along Chicago's Michigan Avenue, March 24-26, 2010.
This year's theme is Innovative Marketing in a Challenging Global Economy. Building on our many successes in the past, this three-day venue continues to attract innovative marketing educators and scholars worldwide--a well-proven organization that affords the opportunity to share one's insights and ingenuity in the form of scholarly papers, panel sessions, discussions, and more. You are encouraged to submit in any of these formats.
The submission deadline is October 10, 2009. Your group of track chairs includes some of the most talented and capable people associated with the Marketing Management Association: Tracy Gonzales-Padron, Sanjay Mehta, Erin Cavusgil, James Harris, D. S. Sundaram, Maxwell Hsu, Mandeep Singh, John Newbold, Connie Bateman, Haiyan Hu, Robert Erffmeyer, Scott Swanson, Michael Messina, Sam Fullerton, Pamela Kennett-Hensel, and Timothy R. Graeff.
View the complete call for papers (pdf file)…
Spring Conference Program Chair and President-elect of MMA:
Rama Yelkur
Professor of Marketing &
Coordinator, International Business Programs
College of Business
University of Wisconsin-Eau Claire
105 Garfield Avenue
Eau Claire, WI 54702-4004
yelkurr@uwec.edu
office: (715) 836-4674, fax: (715) 836-2944