Journal for Advancement of Marketing Education

The editor invites you to submit a paper related to one or more of the topics outlined below:

Teaching

    • Pedagogical styles for particular marketing course
    • Management techniques for group projects
    • The use of teaching portfolios as a self-evaluation technique
    • Computer assisted instruction
    • Distance and web based instructional techniques
    • Management techniques for case analyses

Research

    • Research impacts on tenure, promotion and compensation
    • Discussion of new quantitative tools with an emphasis on how to employ these tools and when they might best be applied
    • Predictions on research topics that are likely to be highly publishable
    • Issues and procedures associated with student involvement in research
    • Procedures for dealing with reviewer comments
    • The impact of textbooks and research monographs on tenure, promotion, and compensation
    • Procedures for writing and signing contracts for textbooks
    • Role of private/consulting research in tenure, promotion an compensation

Service

    • Impacts of service to the profession on tenure, promotion, compensation and mobility
    • The administrative route, is it worth the headaches?
    • Service to the university impacts on tenure, promotion, compensation, and mobility
    • What constitutes service and why it is important
    • What is community service and should it impact tenure, promotion an compensation decisions?
    • Should faculty be actively involved in departmental, college and university development activities ?

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Website last updated February 11, 2008